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REILLY, PENNER & BENTON LLP

29 known aliases resolved via the canonical alias map

Market position · 2024

Plans served24+1 YoYRank #645 of mapped providers
Assets under administration$11.1B0.0%Market share · rank #1124
Fees received$552,049Median $10,663/planSum across Schedule C direct + indirect
Net wins YoY+16 won · 5 lostPlan-level switch detection
Plans served · 5-year trajectory
Market-share plans percent annotated. Bar height is raw plan count.
Customer-base shape
What does a typical REILLY, PENNER & BENTON LLP plan look like?
Service mix · median fees per plan
Count of plans where REILLY, PENNER & BENTON LLP ships each service code, and the median compensation they report under it.
ServicePlansMedian feesDistribution
Direct payment from the plan; Accounting (including auditing)Code 10
19$11,475
Other feesCode 99
3$2,785
Investment advisory (plan); Consulting feesCode 27
1$9,350
Employee (plan)Code 30
1$151,286
Competitor overlap
Percent of REILLY, PENNER & BENTON LLP's plans that also list each competitor on Schedule C. High numbers = co-living partners; low numbers = direct displacement targets.
Plans won in 2024
Appeared this year; did not appear last year under REILLY, PENNER & BENTON LLP.
SponsorFromAssets
DYNATECT MANUFACTURING, INC.WI · 208635723-001
FIDELITY INVESTMENTS INSTITUTIONAL$46M
HALQUIST STONE COMPANY, INC.WI · 391139607-001
ASSOCIATED TRUST COMPANY, N.A.$32M
WILO USA LLCWI · 201923480-001
JOHN HANCOCK LIFE INSURANCE COMPANY$31M
MALTEUROP NORTH AMERICA INC.WI · 753269114-003
SAGEVIEW ADVISORY GROUP, LLC$22M
A.O. SMITH CORPORATIONWI · 390619790-019
FOLEY & LARDNER LLP$19M
DHI CORPWI · 364403397-001
SPECTRUM INVESTMENT ADVISORS$9M
Plans lost in 2024
Appeared last year under REILLY, PENNER & BENTON LLP; not this year.
SponsorToAssets
MACRO-PRO, INC.CA · 330387596-001
CREATIVE PLANNING LLC$19M
THE STERNO GROUP COMPANIES, LLCTX · 205599323-001
CREATIVE PLANNING LLC$14M
ARENA EVENT SERVICESWI · 300766502-001
TRANSAMERICA RETIREMENT SOLUTIONS$7M
COMMUNITY SENIORSERV, INC.CA · 952771715-002
CREATIVE PLANNING LLC$2M
BOT OF THE NATIONAL ALLIED WORKERS UNION LOCAL 831 SAVINGS AND RETIREMIL · 900724512-002
(new plan)$117,884
Top plans by assets
Searchable full list lands with the commercial layer.
PlanAssetsParticipantsFeesTenureFlags
B/O/T UNITED ASSOCIATION NATIONAL PENSION FUNDVA · 526152779-001
$7.7B196,837$151,2868y-
ELECTRICAL CONSTRUCTION INDUSTRY PENSION PLAN BOARD OF TRUSTEESWI · 391291994-002
$651M4,993$84,7259y-
ALLETE, INC.MN · 410418150-002
$606M2,345$25,0509y2
RITE-HITE HOLDING CORPORATIONWI · 391913562-001
$494M2,851$9,50010y1
ALLETE, INC. & AFFILIATED COMPANIESMN · 410418150-005
$422M1,700$23,2258y-
ELECTRICAL CONSTRUCTION INDUSTRY ANNUITY PLAN BOARD OF TRUSTEESWI · 391711748-001
$403M5,280$42,32510y1
ALLETE, INC. & AFFILIATED COMPANIESMN · 410418150-003
$188M525$10,82510y-
EXCELITAS TECHNOLOGIESMA · 611624649-001
$174M1,690$10,3002y1
ENGINEERED COMPONENTS & SYSTEMS, LLC D/B/A CENTROMOTIONWI · 841859718-001
$88M977$10,5002y-
BANK FIRST CORPORATIONWI · 391435359-002
$68M523$17,9374y-
Flag exposure
83.3%Market: 89.2%
This provider
Market baseline

Share of this provider's plans tripping any deterministic red flag this year. Lower than market baseline = better risk surface.

Aliases resolved (29)
Raw Schedule C names collapsed into REILLY, PENNER & BENTON LLP.
  • G.T. REILLY & CO.
  • O'REILLY GROSSO & GROSS PC
  • O'REILLY, GROSSO & GROSS
  • O'REILLY, GROSSO & GROSS PC
  • O'REILLY, GROSSO & GROSS, P.C.
  • O'REILLY, GROSSO, & GROSS, P.C.
  • O'REILLY, GROSSO, & GROSS, PC
  • O'REILLY-WALKER, ARLETTE M.
  • REILLEY, PENNER & BENTON
  • REILLY ECHOLS
  • REILLY ET AL CPA
  • REILLY FINANCIAL ADVISORS
  • REILLY FINANCIAL ADVISORS INC
  • REILLY FINANCIAL ADVISORS LLC
  • REILLY FINANCIAL ADVISORS, LLC
  • REILLY PENNER & BENTON
  • REILLY PENNER & BENTON LLP
  • REILLY PENNER & BENTON, LLP
  • REILLY PENNER AND BENTON LLP
  • REILLY, PENNER & BENTON
  • REILLY, PENNER & BENTON LLP
  • REILLY, PENNER & BENTON, LLP
  • REILLY, PENNER &BENTON LLP
  • REILLY, PENNER AND BENTON LLP
  • REILLY, PENNER, & BENTON LLP
Book composition by plan size
Bars stack to total plans served; segments use the same asset cutoffs as the /retirement size filter. Up-and-to-the-right on the bigger segments = moving up-market.
Under $5M$5-50M$50-250M$250M-1B$1B+
Compliance posture vs market
Per-flag share for REILLY, PENNER & BENTON LLP's book against the same flag's overall prevalence across all filings. Negative delta = under-indexed (cleaner book); positive = elevated risk surface.
FlagPlans flaggedProvider %Market %Delta
Recently terminated14.17%7.76%-3.60 pp
Fidelity bond gap14.17%26.94%-22.77 pp
Late contributions416.67%1.71%+14.95 pp
Failed to provide benefit14.17%0.14%+4.03 pp
Corrective distributions520.83%1.76%+19.07 pp
Loss discovered00.00%0.00%-0.00 pp
New-plan formation share
Share of plans filing for the first time each year that landed with REILLY, PENNER & BENTON LLP. Compare to the incumbent market share (0.0%) - higher = winning new business, lower = coasting on existing relationships.
0.0%-0.0 pp vs incumbent
Geographic penetration index
(Provider plans in state / state plans) divided by the provider's overall share of the market. Index 1.00 = average; > 1 = over-indexed (winning more than their fair share); < 1 = under-indexed (white space).
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