MORNINGSTAR
228 known aliases resolved via the canonical alias map
Market position · 2024
Plans served1,872+147 YoYRank #15 of mapped providers
Assets under administration$364.8B0.4%Market share · rank #38
Fees received$8MMedian $0/planSum across Schedule C direct + indirect
Net wins YoY+137557 won · 420 lostPlan-level switch detection
Plans served · 5-year trajectory
Market-share plans percent annotated. Bar height is raw plan count.
Customer-base shape
What does a typical MORNINGSTAR plan look like?
Service mix · median fees per plan
Count of plans where MORNINGSTAR ships each service code, and the median compensation they report under it.
| Service | Plans | Median fees | Distribution |
|---|---|---|---|
Securities brokerage commissions and fees; Investment advisory (participants)Code 26 | 1,376 | $0 | |
Recordkeeping fees; Investment advisory (plan)Code 27 | 423 | $1,538 | |
Other feesCode 99 | 38 | $1,089 | |
Investment management; Investment management fees paid directly by planCode 28 | 36 | $23,270 | |
Investment management fees paid directly by planCode 51 | 13 | $6,564 | |
Other services; Direct payment from the planCode 49 | 4 | $669 | |
Investment advisory (plan); Investment management; Consulting (general)Code 16 | 3 | $7,151 | |
Recordkeeping feesCode 64 | 3 | $28 |
Competitor overlap
Percent of MORNINGSTAR's plans that also list each competitor on Schedule C. High numbers = co-living partners; low numbers = direct displacement targets.
Plans won in 2024
Appeared this year; did not appear last year under MORNINGSTAR.
| Sponsor | From | Assets |
|---|---|---|
DELTA AIR LINES, INC.GA · 580218548-014 | BROOKSTONE CAPITAL MANAGEMENT | $15.9B |
SOUTHERN CALIFORNIA PERMANENTE MEDICAL GROUPCA · 951750445-009 | FIRST REPUBLIC INVESTMENT MGMT | $6.5B |
PARSONS CORPORATIONVA · 953232481-115 | SNYDER CAPITAL MANAGEMENT | $2.3B |
SERVICE CORPORATION INTLTX · 741488375-002 | CHARLES SCHWAB & CO., INC. | $1.8B |
SKYWEST, INC.UT · 870292166-001 | CHARLES SCHWAB & CO., INC. | $1.4B |
SONEPAR MANAGEMENT US, INCSC · 232975775-001 | VISIONS INC | $1.2B |
HF SINCLAIR CORPORATIONTX · 872092143-002 | PRINCIPAL LIFE INSURANCE COMPANY | $1.2B |
CROWN CASTLE INC.TX · 760470458-001 | AMERICAN FUNDS | $1.1B |
WILSON SONSINI GOODRICH & ROSATI, PCCA · 942451946-002 | FIRST REPUBLIC INVESTMENT MANA | $1.0B |
SCHNEIDER NATIONAL, INC.WI · 391258315-002 | PRINCIPAL LIFE INSURANCE COMPANY | $893M |
Plans lost in 2024
Appeared last year under MORNINGSTAR; not this year.
| Sponsor | To | Assets |
|---|---|---|
APPLE INC.CA · 942404110-001 | FINANCIAL ENGINES | $19.8B |
PFIZER INCNY · 135315170-002 | AB FUNDS | $19.6B |
BOARD OF TRUSTEES OF 1199SEIU HEALTH CARE EMPLOYEES PENSION FUNDNY · 133604862-001 | UPTODATE, INC | $16.2B |
SOUTHERN CALIFORNIA EDISON COMPANYCA · 951240335-002 | FINANCIAL ENGINES | $5.7B |
SHAW INDUSTRIES GROUP, INC.GA · 581032521-002 | GREAT-WEST LIFE & ANNUITY INSURANCE | $1.6B |
FUJIFILM NORTH AMERICA CORPORATIONNY · 132550352-001 | GREAT-WEST LIFE & ANNUITY INSURANCE | $1.3B |
THE SAVE MART COMPANIESCA · 941245496-003 | PRINCIPAL LIFE INSURANCE COMPANY | $950M |
MEGGITT-USA, INC.OH · 953639799-001 | (new plan) | $802M |
EXCELLUS HEALTH PLAN, INC.NY · 150329043-001 | PLANTE & MORAN, PLLC | $787M |
MERCY HEALTH CORPORATIONIL · 472158680-003 | VOYA RETIREMENT INSURANCE & ANNUITY | $737M |
Top plans by assets
Searchable full list lands with the commercial layer.
| Plan | Assets | Participants | Fees | Tenure | Flags |
|---|---|---|---|---|---|
INTERNATIONAL BUSINESS MACHINES CORPORATIONNY · 130871985-005 | $60.4B | 149,818 | $23,500 | 9y | - |
BOARD OF TRUSTEES OF THE TEAMSTERS - UPS 401K NATIONAL SAVINGS PLANGA · 951732075-003 | $19.3B | 478,185 | $76,600 | 6y | - |
UNITED AIRLINES, INC.IL · 742099724-202 | $16.8B | 20,168 | $462,674 | 10y | 1 |
DELTA AIR LINES, INC.GA · 580218548-014 | $15.9B | 17,776 | $17,942 | 1y | 1 |
SOUTHWEST AIRLINES COMPANYTX · 741563240-003 | $11.6B | 13,086 | $21,260 | 6y | 1 |
AMERICAN EXPRESS COMPANY AND ITS PARTICIPATING SUBSIDIARIESNY · 134922250-002 | $9.1B | 38,871 | $85,503 | 10y | - |
SANOFI-AVENTIS US LLCNJ · 364406953-005 | $8.5B | 26,596 | $42,136 | 10y | - |
SOUTHERN CALIFORNIA PERMANENTE MEDICAL GROUPCA · 951750445-008 | $7.9B | 12,335 | $53,541 | 4y | 1 |
HUMANA INC.KY · 610647538-002 | $7.7B | 61,001 | $33,445 | 5y | 1 |
INTERMOUNTAIN HEALTH CARE, INC.UT · 870269232-002 | $6.8B | 86,655 | $135,000 | 6y | - |
Flag exposure
77.3%Market: 89.2%
This provider
Market baseline
Share of this provider's plans tripping any deterministic red flag this year. Lower than market baseline = better risk surface.
Aliases resolved (228)
Raw Schedule C names collapsed into MORNINGSTAR.
- MONINGSTAR
- MOPRNINGSTAR ASSOCIATED, LLC
- MORGINGSTAR INVESMENTS MGMT LLC
- MORGINGSTAR INVESTMENT MGT.
- MORINGSTAR
- MORINGSTAR ASSOCIATES, LLC
- MORINGSTAR INVESTMENT MAGEMENT LLC
- MORINGSTAR INVESTMENT MANAGEMENT
- MORINGSTAR INVESTMENT MANAGEMENT L
- MORINGSTAR INVESTMENT MANAGEMENT LL
- MORINGSTAR INVESTMENT MGMT
- MORINGSTAR INVESTMENT MGMT LLC
- MORINGSTAR INVESTMENT SERVICE
- MORININGSTAR
- MORMINGSTAR ASSOCIATES, LLC
- MORNGINGSTAR
- MORNGINTSTAR ASSOCIATES, LLC
- MORNIGNSTAR
- MORNIGNSTAR ASSOCIATES, LLC
- MORNIGSTAR
- MORNIGSTAR ASSOCIATES LLC
- MORNIGSTAR INVESTMENT
- MORNIGSTAR INVESTMENT MANAGEMEN LLC
- MORNIGSTAR INVESTMENT MGMT LLC
- MORNING
Book composition by plan size
Bars stack to total plans served; segments use the same asset cutoffs as the /retirement size filter. Up-and-to-the-right on the bigger segments = moving up-market.
Under $5M$5-50M$50-250M$250M-1B$1B+
Compliance posture vs market
Per-flag share for MORNINGSTAR's book against the same flag's overall prevalence across all filings. Negative delta = under-indexed (cleaner book); positive = elevated risk surface.
| Flag | Plans flagged | Provider % | Market % | Delta |
|---|---|---|---|---|
| Recently terminated | 32 | 1.71% | 7.76% | -6.05 pp |
| Fidelity bond gap | 62 | 3.31% | 26.94% | -23.63 pp |
| Late contributions | 485 | 25.91% | 1.71% | +24.19 pp |
| Failed to provide benefit | 2 | 0.11% | 0.14% | -0.03 pp |
| Corrective distributions | 460 | 24.57% | 1.76% | +22.81 pp |
| Loss discovered | 3 | 0.16% | 0.00% | +0.16 pp |
New-plan formation share
Share of plans filing for the first time each year that landed with MORNINGSTAR. Compare to the incumbent market share (2.8%) - higher = winning new business, lower = coasting on existing relationships.
0.0%-2.8 pp vs incumbent
Geographic penetration index
(Provider plans in state / state plans) divided by the provider's overall share of the market. Index 1.00 = average; > 1 = over-indexed (winning more than their fair share); < 1 = under-indexed (white space).